L-Soft to Exhibit E-mail Database Marketing Solutions at NCDM Conference and Exhibition

Leading software provider offers comprehensive portfolio of e-mail solutions

Landover, MD (July 14, 2000) – L-Soft, creators of the original LISTSERV® technology, announced plans to exhibit at The National Center For Database Marketing's 25th Annual Conference and Exhibition held July 31 - August 2 at Bally's and Paris Hotels in Las Vegas, Nevada. The NCDM conference, the premiere event for the database marketing community, presents attendees with a fantastic opportunity to take advantage of the latest personalized database-generated marketing solutions.

Gabriela Linares, L-Soft's VP of Marketing, will deliver an address to select delegates on Wednesday, August 2nd, in Room 182 on the casino level of the Paris Hotel. The topic of Ms. Linares' lecture is "Personalized Direct E-mail Marketing: How Businesses Use E-Mail Lists for Their Communication Needs," and is scheduled for 11:15 a.m.

L-Soft will showcase its software and outsourcing solutions that facilitate the execution of personalized e-mail messages prepared with the help of a database. L-Soft's flexible and scalable solutions provide organizations with an effective way of distributing useful, relevant, and up-to-date information to large numbers of customers.

Those visiting the L-Soft booth will have the opportunity to win free licenses of LISTSERV software, L-Soft's flagship product, and other giveaways. In addition, visitors will be entered in a drawing for a Sony Music Clip.

L-Soft's expert team of technicians will demonstrate its innovative e-mail management software and hosting service to attendees at Booth #913. Visitors are invited to review case studies of Harris Interactive, Bell Canada, and British Airways that identify how L-Soft has facilitated effective successful customer communication to many businesses in various industries.

  • LISTSERV® software is designed for managing e-mail lists and personalized direct e-mail marketing campaigns. It is recognized for its flexibility, scalability, performance, and time-tested robustness.
  • LSMTP® is L-Soft's e-mail delivery software that distributes messages at lightning fast speed. Clients with large e-mail workloads will appreciate LSMTP's performance, as well as its ability to operate on mainstream personal computers.
  • ListPlex®, L-Soft's high-end hosting service allows customers to outsource their e-mail lists or personalized e-mail services under a virtual domain name for seamless integration with the rest of their Internet presence.

About L-Soft

With over 14 years of experience, L-Soft is the innovator of e-mail list technology for the management of electronic newsletters, discussion groups and personalized e-mail marketing messages. L-Soft's scalable solutions provide over 1,500 organizations worldwide with an effective means of distributing useful, relevant, and up-to-date information to large numbers of customers, employees, and interest groups via e-mail. Solutions range from high-performance software to custom list hosting services, providing a scope of alternatives for small to large-size businesses. Launched in 1986, LISTSERV delivers 30 million messages on an average weekday to the 100 million subscriptions of over 160,000 public LISTSERV lists worldwide.

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