Landover, MD (February 21, 2001) – L-Soft, creators of the original LISTSERV® technology, announced plans to exhibit at The Direct Marketing Association's Net.marketing SPRING conference & exposition held February 26-28. The DMA event will showcase the cutting-edge technology that is revolutionizing the marketing world. L-Soft will display its software and outsourcing solutions that facilitate the execution of personalized e-mail marketing campaigns, newsletters and discussion groups. L-Soft's flexible and scalable solutions provide organizations with an effective means of distributing useful, relevant and up-to-date information to large numbers of customers.
L-Soft's expert team of technicians will be present at Booth #813 in the Washington State Convention and Trade Center in Seattle, WA. Those visiting the booth will have the opportunity to win free licenses of L-Soft's flagship product, LISTSERV software, and may enter a drawing for a portable MP3 player.
L-Soft welcomes attendees to review case studies of British Airways and Harris Interactive, customers who identified a need for improved customer communication and have since benefited from L-Soft solutions.
L-Soft Vice President of Marketing, Gabriela Linares, will be in attendance and is available for interviews during the three-day event.
Over 30 Washington-based organizations currently use L-Soft solutions, including Microsoft, AT&T Wireless, Nintendo, Adobe, Washington State Lottery, MSNBC, and the State of Washington Department of Information.
L-Soft will showcase the following technologies:
L-Soft specializes in the development of services for professional e-mail communication management. Since 1994, L-Soft has been the pioneer of the e-mail communication industry with LISTSERV®, the premier software for e-mail list management. L-Soft's technology is tailored for commercial usage, offering outstanding performance, reliability, and scalability. Having serviced over 2000 customers, L-Soft's comprehensive outsourcing services and software applications facilitate the administration of e-mail lists, newsletters, and discussion groups. Launched in 1986, LISTSERV delivers 30 million messages on an average weekday to the 100 million subscriptions of over 160,000 LISTSERV lists worldwide.
Susan Brown Faghani
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